What your salon products aren’t telling you
You proudly describe your salon as sustainable. You serve Fairtrade coffee, recycle like a pro and you’ve done the work to ditch single-use plastic. You even partner with a “natural” hair care brand.
But recently... something doesn’t sit right.
Maybe it started with an Instagram post. A client question. Or that moment you actually Googled the ingredients on the back of the bottle.
What you found left you floored.
Because despite all the natural branding, many salon shampoos and conditioners – even the ones claiming to be green – still contain synthetic detergents, liquid plastics and hormone-disrupting chemicals. All wrapped in nature-inspired packaging.
It’s greenwashing. And it’s rampant.
What’s the real cost of these 'natural' products?
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To your guests:
Stripped scalps. Greasy roots. Dry ends. A cycle of dependence on products that throw their body’s natural rhythms out of balance. -
To your team:
Stylists unknowingly working with toxic ingredients every day – ones that absorb through the skin and into the bloodstream. -
To your business:
A loss of trust when guests discover the truth. And a risk to your brand integrity if you continue promoting products that aren’t what they claim to be. -
To the planet:
Microplastics and synthetic ingredients washed down your sinks, into rivers and seas – where they can’t be filtered out and come back through our taps.
So, what's the alternative?
A product range that actually does what it says on the tin – sustainably.
The Tabitha James Kraan Foundation Range is different. It’s not a green label on a traditional formula. It’s a complete rethinking of what haircare can be.
Here’s how:
No Detergents
Our Hair Cleanser uses natural soap bark to gently clean the scalp without disrupting oil production – helping guests move from daily washes to just once or twice a week.
No Liquid Plastics
Our Shampoo, 4-in-1 Conditioner and Scented Organic Hair Oil are plastic-free inside and out – because a truly clean product isn’t just about packaging.
Multi-Use Simplicity
Our 4-in-1 Conditioner styles, protects, conditions and finishes – saving shelf space, money and unnecessary waste.
Refillable and Compostable
Once you have a bottle, our refills arrive in compostable pouches – reducing transport weight and waste. Good for your carbon footprint. Great for your clients to talk about.
Salon Education That Starts With “Why”
You’ll get the resources to educate your team, onboard your clients, and feel confident leading the change. Because switching products is one thing. Changing a culture takes support.
You don’t have to settle. You don’t have to keep pretending.
You can cut ties with the brand that betrayed your trust. You can lead your team into the future – and take your clients with you. And you can become one of the salons that’s part of the solution.
It starts with asking better questions. And choosing products that give you honest answers.
Join the Slow Hair Movement. Explore our range →